Ann Cleeves' Shetland prize draw

Author Ann Cleeves' love of the islands inspired her Shetland series of crime thrillers – and we're running a fantastic prize draw to tie in with our new campaign with Ann. In partnership with Loganair, we're giving one lucky person the chance to win return flights for two people from a Scottish city airport to Sumburgh. Plus, five lucky runners-up will win a signed copy of Ann's first Jimmy Perez book.

Terms and conditions apply (see below).

By entering this prize draw, entrants agree to follow these T&Cs. Entry instructions form part of these T&Cs.

Promotion period

• The prize draw will run from 00:01 GMT Monday 6 October 2025 until 09:00 GMT on Sunday 30 November 2025.
• All entries must be submitted by the deadline (09:00 GMT on Sunday 30 November 2025).
• Entries submitted after the deadline time and date will not be accepted.

Eligibility

• No purchase necessary.
• Only one entry per person.
• Shetland.org reserves the right to not accept entries which are suspected to be paid for or made in an unorthodox way, such as the use of bots for one person to enter the competition more than once, or the use of temporary email accounts.
• Any entries with inflammatory language or those which are offensive in nature will not be accepted and removed.
• NB Communication Ltd employees and those contracted to work for Promote Shetland, or partner organisations involved in supporting this giveaway, are not eligible to enter.

How to enter

• To enter this prize draw, entrants must sign up for a Promote Shetland email newsletter or answer the question included on the competition link.
• Once you have signed up for a newsletter or answered the question, entrants will automatically be entered into the prize draw.

Winner selection

• One winner of the Loganair flights, and five runners-up (signed books) will be selected through a random draw from the list of correct entries
• The winner will be notified of the fact that they have won by Friday, 5 December 2025, by a member of the NB Communication team responsible for delivering the Promote Shetland service.
• Shetland.org will use reasonable endeavours to contact the winner. If a winner (or runner-up) does not respond within 48 hours or declines the prize for whatever reason, another winner (or runner-up) will be selected.
• The entry data is stored by Mailchimp and you can view their privacy policy online at: https://www.intuit.com/privacy/statement/.

• The prize must be claimed within 12 months of the competition closing date.

• No cash or other prize substitution will be offered and the prize is non-transferable. By accepting the prize, the winner permits Promote Shetland to use their name on social media, media releases, and shetland.org blog posts to promote the winning photographs. Permission is granted to share competition entry data with partners, including Loganair.

The prizes

• The prize package includes return Loganair flights for two, for one winner, from a Scottish airport (details below). Five runners-up will receive a signed copy of Ann Cleeves' first Shetland novel, Raven Black.

Promote Shetland c/o NB Communication will arrange for signed books to be posted to the winners of the runner-up prize, but accept no responsibility for damage incurred during transit, nor for any customs-related issues or fees.

Loganair T&Cs:

• The winner will receive a Prize Voucher that is valid for ONE return prize-winner flight for the winner and ONE companion on Loganair-operated flights to/from Sumburgh only (nil fare and no taxes payable by customer).

• The prize is valid for 12 months from the date of issue, i.e. all flights must be 'booked' within 12 months, and travel must occur within 12 months.

• The luggage allowance is that of a 'Fly' fare, i.e., 15kg hold luggage and 6kg cabin baggage allowance per passenger. Any excess baggage will be charged at published rates.

• Prize winner seats are subject to availability, and embargo restrictions may apply.

• Winners should be flexible in their choice of dates.

• Please note that prize booking is redeemable for Loganair-operated flights to/from Sumburgh only

• Loganair requires a minimum of 7 days' notice to process your request.

• Prize is not redeemable for cash in whole or in part.

• Name changes, extensions or route changes are not permitted.

• The prize-winner and companion must travel together.

• Liability concerning travel documentation rests solely with the prize winner.

• Travel is subject to Loganair's standard conditions of carriage prevailing at the time of travel.

• Loganair Loyalty Members cannot claim Avois Points on prize-winner bookings.

• No cash alternative will be available, and all promotional prizes are non-transferable and non-negotiable.

Newsletter Signups and Data

• We use Mailchimp as our email marketing platform. By following the options in the prize draw to subscribe to our newsletters, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here. You can unsubscribe from the newsletter emails at any time by clicking the link in the footer of our emails. For information about our privacy practices, please view our privacy policy.
• Any data submitted through the entry process may be used by the Promote Shetland service to inform its ongoing marketing campaigns. By entering, you acknowledge that you consent for Promote Shetland to use this data, and to share data with strategic partners including those providing parts of the prize package.

Terms

• Promote Shetland reserves the right to cancel, modify, or suspend the contest should anything or anyone affect the administration, security, fairness, or conduct of the competition. Promote Shetland also reserves the right to disqualify any individual who attempts to tamper with the entry process or the operation of the competition or website or violates the Terms and Conditions. Promote Shetland has the right to maintain the integrity of the contest, to void entries for any reason.

Limitations of liability

• By entering, you agree to release and hold Promote Shetland (NB Communication), its employees, and affiliates harmless from any liability, illness, injury, death, loss, litigation, claim, or damage that may occur, directly or indirectly.

NB Communication Ltd is running the prize draw on behalf of Promote Shetland.

Promote Shetland reserves the right to update these Terms & Conditions, and any updated version will be effective as soon as it is published on the website www.shetland.org.